“We get hundreds of course enquiries every week. Ominiflow qualifies leads on WhatsApp, sends programme brochures automatically, and nudges students who stop mid-application. Our counsellors still close the enrolments — but they are not copying the same answers from a spreadsheet anymore.”
WhatsApp API Pricing India -
Transparent Plans
Platform fees from ₹15,000/year (+ taxes). Meta conversation charges billed at cost — no markup. Compare Automation, Customization, and Enterprise plans side by side.
Free onboarding on annual plans. WhatsApp Cloud API setup included. Typical go-live: 5–7 business days with complete documents.
Automation Plan
For small teams getting started: inbox, CRM, chatbot help, and broadcasts on one number.
Customization Plan
For growing teams that need forms, lead sources, and native store/CRM connectors.
Whatsapp + Conversion API
Choose the solution that fits your business needs.
Individual Conversion API
Automation + Conversion API
Advanced automation + Meta Conversion API together.
Customization + Conversion API
Custom business solutions + Meta Conversion API together.
Live self-serve pricing is available in INR. For USD, AED, GBP, or EUR billing, talk to sales — we do not convert prices in the browser.
Last updated: July 2026
How WhatsApp API pricing works
WhatsApp Business API pricing has two bills: the platform fee you pay your software provider, and Meta's per-message charges by category (marketing, utility, authentication, service) and recipient country. On Ominiflow, Automation starts at ₹15,000/year (+ taxes), Customization from ₹25,000/year, and Enterprise is quoted separately. Meta fees are passed at Meta's published rates with zero BSP markup — no extra percentage on top of Meta. Service replies include 1,000 free messages per phone number each month from Meta, with additional replies billed at Meta's standard utility rate; outbound template messages incur category rates. Annual plans include Cloud API setup and onboarding. Most teams with complete Business Manager documents go live in 5–7 business days; incomplete documents can stretch onboarding to 2–4 weeks. At scale, message fees—not the subscription—dominate total cost, so model volume against Meta's India rate card plus your plan tier.
Source: Meta WhatsApp pricing · What is WhatsApp API
SMBs & enterprises onboarded
Agencies Partner
Markup on Meta fees
Indian support
Meta WhatsApp message fees (India)
Official Meta rates by category — billed at Meta's published rate with zero BSP markup on Ominiflow. Rates below are indicative for India (INR); verify at Meta's pricing page. Meta.
| Category | India (INR) | Typical use |
|---|---|---|
| Marketing | ₹ 0.86 | Promotions, offers, re-engagement broadcasts |
| Utility | ₹ 0.115 | Order updates, shipping, appointment reminders |
| Authentication | ₹ 0.115 | OTP, login codes, verification |
| Service | 1,000 Free/mo* then ₹ 0.115/msg | Customer care replies & bot responses (24h window) |
*Service message pricing: First 1,000 service replies per phone number each month are free under Meta policy. Additional service messages beyond the monthly 1,000 quota are billed at Meta's standard utility rate (₹0.115/message in India). Billed at actual cost with zero BSP markup on Ominiflow.
Which plan includes what?
Straight mapping so you know what you get before a sales call. Full checklists are in the plan cards below.
| Capability | Automation Plan ₹15,000/yr |
Customization Plan ₹25,000/yr |
Enterprise Plan |
|---|---|---|---|
| Cloud API setup + onboarding | Yes | Yes | Yes |
| Shared inbox / agent seats | 5 agents | 10 agents | Unlimited |
| Chatbot + broadcasts | Yes | Yes | Yes |
| Built-in lead CRM | Yes | Yes | Yes |
| WhatsApp Form | Yes | Yes | Yes |
| Google Sheet Integration | Yes | Yes | Yes |
|
Premium Integrations Shopify / WooCommerce / Zoho CRM / IndiaMART / TradeIndia / Justdial / Zapier / Pabbly / Custom |
No | Any 2 | As per needs |
| Custom development | No | No | Quoted |
Meta conversation fees are separate on every plan and billed at Meta’s published rates (no BSP markup).
Trusted by growing brands
Why teams switch to Ominiflow
Admissions, delivery, hospitality, sales, and support teams across India, the GCC, and Thailand — on one WhatsApp platform.
“Buyers expect instant replies on WhatsApp. We share floor plans, book site visits, and run follow-up sequences for warm leads. One inbox for the whole sales team means no enquiry sits with one agent while another has no idea it exists.”
“Festive seasons used to mean late nights answering the same catalogue questions. Now customers get collection photos, gold-rate updates, and appointment slots through approved templates. Our showroom team focuses on buyers who are already in the store.”
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| Features | Automation Plan Plan | Customization Plan Plan | Enterprise Plan Plan |
|---|---|---|---|
| Pricing | |||
| Price | ₹15,000/year + Taxes | ₹25,000/year + Taxes Includes Any 2 Integrations(Shopify, WooCommerce, Zoho CRM, IndiaMART, TradeIndia, Justdial, Zapier, Pabbly, or custom) |
Custom Pricing |
| Features | |||
| Setup Support | ✔ Done by Ominiflow Team | ✔ Done by Ominiflow Team | ✔ Fully Customized Setup |
| WhatsApp Cloud API Setup | ✔ Included | ✔ Included | ✔ Included |
| Lead CRM | ✔ Included | ✔ Included | ✔ Advanced CRM |
| Chatbot Creation Support | ✔ Included | ✔ Included | ✔ Advanced AI Chatbot |
| Bulk WhatsApp Messaging | ✔ Included | ✔ Included | ✔ Included |
| Google Sheet Bulk Messaging | ✔ Included | ✔ Included | ✔ Included |
| Agent Inbox | ✔ 5 Agents | ✔ 10 Agents | ✔ Unlimited Agents |
| Auto Follow-ups | ✔ Included | ✔ Included | ✔ Advanced Automation |
| WhatsApp Form | ✔ Included | ✔ Included | ✔ Advanced customization |
| E-commerce Integration | ❌ | ✔ Included | ✔ Included |
| Google Sheet Integration | ✔ Included | ✔ Included | ✔ Advanced Integration |
| IndiaMART Integration | ❌ | ✔ Included | ✔ Included |
| TradeIndia Integration | ❌ | ✔ Included | ✔ Included |
| CRM Integration | ❌ | ✔ Included | ✔ Custom CRM Integration |
| Justdial Integration | ❌ | ✔ Included | ✔ Included |
| Zoho CRM Integration | ❌ | ✔ Included | ✔ Included |
| Shopify Integration | ❌ | ✔ Included | ✔ Included |
| WooCommerce Integration | ❌ | ✔ Included | ✔ Included |
| Zapier Integration | ❌ | ✔ Included | ✔ Included |
| Pabbly Connect | ❌ | ✔ Included | ✔ Included |
| Custom Development | ❌ | ❌ | ✔ Fully Customizable |
| Priority Support | Standard Support | Premium Support | Dedicated Priority Support |
Integrations
Frequently Asked Questions
The WhatsApp API (Cloud API) is Meta's official interface for businesses to message customers at scale. It supports automation, multiple agents, CRM integrations, and template broadcasts — unlike the WhatsApp Business app on a single phone. You access it through a provider like Ominiflow.
You pay two things: Ominiflow platform fees (from ₹15,000/year + taxes on our Automation plan) and Meta's per-conversation charges, which vary by category (marketing, utility, service, authentication) and country. We list plan features on this page; Meta publishes current conversation rates in their documentation.
Automation (₹15,000/year): Cloud API setup, lead CRM, chatbot help, bulk messaging, follow-ups, forms, Google Sheet integration, and 5 agent seats — without native Zoho/Shopify/Zapier connectors. Customization (₹25,000/year): adds marketplace lead sources, and native Zoho/Shopify/WooCommerce/Zapier integrations. Enterprise: custom development, and priority support — quoted separately. See the plan cards and comparison table below for the full checklist.
Yes. Ominiflow includes free Cloud API setup and free onboarding on paid plans, with full platform access (inbox, bots, templates, CRM connectors). Meta conversation fees are billed separately at Meta's published rates with zero BSP markup.
No markup on Meta conversation fees — you pay Meta's rate. Annual plans include WhatsApp Cloud API setup and onboarding from our team. There are no surprise BSP surcharges on top of the prices shown here. Enterprise and custom development are quoted separately before you sign.
Cloud API is Meta's hosted version of the WhatsApp Business API. Meta runs the servers; you connect through Ominiflow's dashboard. Setup is faster than the older self-hosted (on-premises) API, and it is the recommended path for most SMBs and mid-market teams in India.
Pick a plan or start the India 2-day trial (or USD 14-day Scale trial), then complete Meta Business verification and number connection with our onboarding team. We help with template submission, inbox setup, and your first chatbot or broadcast. Most businesses go live within 5–7 business days if documents are in order.
Yes, if the number is not active on personal WhatsApp or the Business app at migration time. You will need to delete it from the app first, then port to the API through Ominiflow. Chat history from the app does not carry over; export contacts before you switch.
Limits depend on your Meta messaging tier (it increases as you send quality messages) and your audience's opt-in status. Broadcasts require approved templates. There is no arbitrary cap from Ominiflow on utility or service messages within Meta's fair-use rules.
Yes. Automation plan includes standard support; Customization includes premium support; Enterprise includes dedicated priority support. All customers can reach us by phone, WhatsApp, and email — including during setup and migration.
Individual (session) messages are one-to-one chats inside an open 24-hour customer service window — Meta gives 1,000 free service messages/month per number, then standard rates apply. Broadcasts use pre-approved templates sent to opted-in contacts at once, ideal for offers, reminders, and updates outside an active chat.
We offer a partner program for agencies and developers who resell or implement Ominiflow for clients. Resellers get enablement, partner pricing, and migration support. See our Partners page or contact us if you want to white-label or bundle Ominiflow with your services.