WhatsApp Message Templates

Finance & BFSI

Loan Offer Message Template

Marketing template for pre-approved loan offers — eligible amount, interest rate, tenure, and one-tap application link.

Marketing category — requires opt-in for promotional finance offers. Include STOP opt-out. Do not send to cold lists purchased from data brokers.

On application submit, switch to Utility templates: loan approval and disbursement updates.

Sample Template Copy

Hi {{1}}, you're pre-approved for a loan up to ₹{{2}} at {{3}}% p.a. 🎉

Tenure: up to {{4}} months.

Apply in 2 minutes: {{5}}

Reply STOP to opt out.

Variables: {{1}} customer_name, {{2}} max_amount, {{3}} rate, {{4}} max_tenure, {{5}} apply_url

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