7-10 Days
Typical Meta review time after you submit
WhatsApp Business Verification
Get Your WhatsApp Blue Tick
The verified badge next to your business name tells customers you are the real account — not a impersonator. Ominiflow helps eligible businesses prepare documents and submit; Meta makes the final call.
The WhatsApp blue tick (Meta verified badge) tells customers your business profile is authentic. Ominiflow helps you meet eligibility requirements and submit through the official API workflow.
Final approval or rejection is made by Meta.
5+
Organic press mentions help on notability
Tier 2+
Higher messaging tier speeds consideration
What Is the WhatsApp Blue Tick?
The blue tick (WhatsApp used to call it the green tick) sits beside your display name so customers know the profile is verified by Meta.
- Your business name shows with Meta's verified badge.
- First-time buyers trust you faster — fewer "is this real?" messages.
- Stronger brand presence can lift reply rates on outbound templates.
- Less likely customers report you as spam when they recognise the badge.
Eligibility Requirements
Meet these requirements before applying for Blue Tick verification.
Live WhatsApp Business API account (not just the free Business App)
Completed Meta Business Verification / KYC
At least five organic press or news mentions (paid PR usually does not count)
Tier 2 or higher messaging level (Tier 1 may work with message history)
Two-step verification enabled on the number
Approved WhatsApp display name matching your legal entity
Registered business entity — individual profiles are not eligible
Clean messaging quality score and healthy account standing
Genuine notability in your industry or region
How to Apply with Ominiflow
A simple process to submit your Blue Tick request.
Step 1
Activate your WhatsApp Business API number on Ominiflow.
Step 2
Submit verification details from the Blue Tick section in your dashboard.
Step 3
We forward your application to Meta. Status updates arrive by email.
Frequently Asked Questions
Is WhatsApp blue tick the same as the old green tick?
Yes. Meta renamed the verified business badge from green to blue. Same verification, new colour.
How long does approval take?
Most complete applications get a decision in about seven to ten business days. Missing documents or weak notability stretch that out.
Is blue tick verification guaranteed?
No. Meta decides based on notability, account health, and policy fit. A BSP can submit; they cannot approve.
Can I reapply if Meta rejects me?
Yes, after the cooling period in your rejection email. Fix the stated gaps — usually press coverage or business verification — then resubmit.
Do I need the WhatsApp API to apply?
Yes. A live API account is required. The consumer or Business App alone is not enough.
Ready to Apply for WhatsApp Blue Tick?
Start the verification workflow in Ominiflow when your API account and Business Manager are in good standing.
Frequently Asked Questions
What is WhatsApp blue tick verification?
Meta's verified badge on your WhatsApp business profile. It signals authenticity — useful when customers get spam from lookalike accounts in your category.
How do I get WhatsApp blue tick?
Complete Meta Business verification, maintain good messaging quality, meet notability requirements (press coverage helps), and apply through your BSP. Ominiflow assists with documents and submission.
Is blue tick the same as green tick?
WhatsApp rebranded the verified business badge from green to blue. Same thing — official business account verification.
How long does verification take?
Meta usually reviews in 7–10 business days after a complete application. Incomplete docs or low notability are the common delays.