Auto Dealership: Test Drive Bookings (Anonymized)
Chennai multi-brand dealership connected LeadSquared to WhatsApp for brochures, test drives, and finance pre-qual — brand anonymized.
Last updated: 2026-04-01
52%
More test drives booked
−40%
Lead response time
−27%
Test drive no-shows
2×
Showroom footfall from digital
The Challenge
Digital leads waited hours for callbacks. Many never answered the phone. Advisors lacked model/budget context.
The Solution
LeadSquared webhook → instant WhatsApp welcome + brochure. Test-drive booking bot, reminders, and finance pre-qual before handoff.
"Customers research on phone and book on WhatsApp. We aligned our process to that reality."